ZUHA LLCResearch & Analysis
Selected work

Sample work products

Excerpts from prior research engagements, sanitized to remove client names and identifying details.

Market sizing

Market sizing

Bar chart of number of doctors by country, totaling 123 to 151 thousand
Country-level sizing of an addressable market, with sources cited for each estimate.
Survey research

Survey design, fielding, and analysis

Decision tree of survey responses showing awareness, purchase, consideration and timing
Survey of 250+ respondents, analyzed as a response funnel from awareness to adoption and timing.
Competitive analysis

Competitive landscape

Competitive landscape slide with four categories of competitors
Competitors grouped into four categories by breadth of functionality.

Sanitized excerpts. Client names and confidential details have been removed.

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